price studies

The price - a key feature that can determine the success or failure of a product on the market.

For its setting, there are many methods and formulas which, however, do not take into account an important element - the range of maximum acceptability of the price by potential buyers.

Researching the price, we will answer several questions: 

the acceptance by consumers of current price

optimal price

maximum acceptance price range

evolution of demand

sales dynamics at different
price levels

price elasticity index evolution